Using a shorter URL with your ads can seem like a good idea, but is it really? Sure, the link might look better,…

There’s a bit of a debate going on amongst webmasters about website comments.  Some say commen…

It’s no secret that there are a lot of different factors that tweak the cost of your PPC ads. Everythin…

You’ve probably seen the statistic a few times over the last few years. An increasing number of peopl…

It’s an all-too-common event among business owners. One day, you’re happily working, check…

SEO is a long and complicated process. Organic traffic takes forever to build. Quality content is expensiv…

A lot of different factors go into the calculation for determining your Google Ads CPC. It’s no surpr…

Every website has a goal, and in all but a few tiny exceptions, the means to that goal is exposure. You need mor…

If you don’t pay a ton of attention to Google Ads, you may not have noticed the news from about a year ago…

We all know that Google just freakin’ loves secrecy. Sometimes it seems like they revel in it. Corpor…