Outbrain, Taboola, and Zemanta are three advertising networks that have taken a relatively new business m…

The eyes are the windows to the soul. Your landing page, then, is like the eyes of your website. They’r…

Pay Per Click advertising should be treated like any other business investment.  It’s an init…

This is a common question, and it’s one I would absolutely love to answer for you. Unfortunately, the…

There is much debate about which is better, SEO or PPC. As with most things in the world of Internet marketing…

Google Ads have a number of different bidding strategies. One of them, most commonly known as Target CPA Bid…

There are two schools of thought when it comes to picking a niche for a business. They are, unfortunately, di…

When it comes to Google AdWords – and other PPC options, like the upcoming Facebook Atlas – it&…

Many webmasters will tell you that buying traffic will do nothing but harm your website in the long run. Othe…

Pinterest is one of the biggest and more innovative social networks to spring up over the last few years. It&…