Google Ads have a number of different bidding strategies. One of them, most commonly known as Target CPA Bid…

There are two schools of thought when it comes to picking a niche for a business. They are, unfortunately, di…

When it comes to Google AdWords – and other PPC options, like the upcoming Facebook Atlas – it&…

Many webmasters will tell you that buying traffic will do nothing but harm your website in the long run. Othe…

Pinterest is one of the biggest and more innovative social networks to spring up over the last few years. It&…

Bounce rate is a term often thrown around as meaningful in SEO discussion, and it really is quite meaningful…

Yes. No. It depends. Any platform that has existed for more than a year or two – long enough for the scam…

Click through rate is an important metric. It’s the percentage of people who click your ads and land o…

ClickBank is one of the larger affiliate networks out there, and it’s also relatively old, which mea…

Often, when you’re watching your website stats through analytics, the most obvious metric to monit…